Alt Pilot
Alt Pilot solves a critical SEO gap — missing or poor image alt text. Writing alt text manually for large catalogs is slow, inconsistent, and often skipped entirely, hurting both search rankings and accessibility.
Alt Pilot uses AI to generate SEO-rich, keyword-optimized alt text for product images in bulk, quickly and consistently across your entire catalog.
How it works
- Audit — Run a free image SEO audit to see exactly which images are missing alt text across your store.
- Generate — Alt Pilot processes your images in the background using AI, writing descriptive, SEO-optimized alt text for each one.
- Apply — Generated alt text is written directly to your Shopify product images. No theme edits required.
Key features
Bulk generation
Generate alt text for hundreds of thousands of images in a single job. Large jobs run in the background without affecting your storefront’s performance.
100+ languages
Choose from over 100 languages to match your store’s target audience and reach international markets consistently.
SEO-optimized output
Alt text is written to be keyword-rich and descriptive — formatted to improve image search visibility and meet accessibility standards.
Fair billing
Only successful alt text generations are counted toward your usage. Failed or skipped images are never charged.
Pricing
Audits are always free. Alt text generation is pay-as-you-go.
| Volume | Price per image |
|---|---|
| First 1,000 images | $0.005 |
| 1,000 – 10,000 images | $0.004 |
| 10,000 – 1,000,000+ images | $0.003 |
Permissions required
| Permission | Reason |
|---|---|
read_products | Scan product images for the audit |
write_products | Write generated alt text back to images |